The Heritage
Foundation of Newfoundland and Labrador is hosting a workshop to help you improve
your knowledge of media relations and your ability to get the word out about
your organization.
We often depend
on the media to disseminate information, promote events and cover our news stories
of interest to the public. However, in many non-profits, it is not feasible to
have a dedicated resource for public and media relations and this role falls to
other people within the organization who may not have media experience.
This workshop will instruct you: how write or
improve your media releases, how to pitch stories to the media; and how to improve
your ability to work with the media overall.
When: June
2, 2012
Where: 1
Springdale St., St. John’s, Boardroom, Heritage Foundation of NL
Time: 10:00
a.m. to Noon
Cost: $25/$15 for students
About the instructor:
Sandy Woolfrey-Fahey has worked for several local non-profit and corporate organizations including the Heritage Foundation of Newfoundland and Labrador since receiving her Bachelor of Public Relations from Mount Saint Vincent University (BPR ’01). Currently, her main role is as a stay-at-home mom with her three little boys while still doing PR consulting.
Sandy is a creative thinker and approaches communication projects with this mind-set. With regards to media relations, she understands the media’s needs and is eager to share some of the tricks of the trade with you!
Registration:
Space in the workshop is limited, so pre-registration is required. To register, call Joelle at 709-739-1892 ext 5, or email
joelle@heritagefoundation.ca. If paying by cheque, cheques must be made payable to "Heritage Foundation of Newfoundland and Labrador."